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A national gathering for the wildflower industry with expert presentations, trade expo, and farm visits in Marcoola, Sunshine Coast.
Friday 14 August 2026
to Saturday 15 August 2026
9:00am - 5:00pm
923 David Low Way, Marcoola QLD 4564, Australia
$120-$690
Experience a unique national event held only every three years, bringing together wildflower growers, marketers, researchers, and industry professionals from across Australia and overseas. This conference offers a rich program filled with expert presentations, a trade expo, networking opportunities, and social events designed to inspire and connect.
Whether you are an established grower or new to the wildflower industry, you will gain practical insights, fresh ideas, and valuable connections with others working across the wildflower supply chain. The event also includes visits to local farms where you can see crops and production systems in action.
This is a fantastic opportunity to learn, share experiences, and help shape the future of Australia’s wildflower industry in a welcoming and professional environment.
The conference runs over two full days, from 9:00 AM to 5:00 PM on both Friday 14 August and Saturday 15 August 2026. The program features a blend of presentations by industry experts, a trade expo showcasing the latest products and services, and social events for networking.
Farm visits provide hands-on learning experiences and a chance to see innovative growing techniques firsthand. Early bird registration discounts are available until 31 May 2026, with additional discounts for horticulture and agriculture students as well as groups from the same organisation.
Tickets range from $120 to $690 depending on the package selected, making it accessible for a range of attendees from individuals to industry groups.
The event is held at the SurfAir Events Centre, located at 923 David Low Way, Marcoola, Queensland 4564. Marcoola is part of the beautiful Sunshine Coast region, known for its natural beauty and easy accessibility.
The venue is well-equipped to host a professional conference and expo, with ample parking and facilities. It is conveniently reachable by car and public transport options within the Sunshine Coast area.
Visitors can also enjoy the surrounding Sunshine Coast attractions, making it a great opportunity for a short getaway combined with industry learning.
Please note that event details may change, so it is recommended to verify information on the official WildFlowers Australia website. The event is supported by Sunshine Coast Council but they are not responsible for any errors or changes.
Early bird registration closes on 31 May 2026, so booking early is advised to secure discounted rates. Discounts are offered for students in relevant fields and multiple attendees from the same organisation.
Attendees should prepare for two full days of activities and consider accommodation options nearby if travelling from outside the region.
Tickets are priced between $120 and $690 depending on the package and access level chosen. Early bird discounts apply until 31 May 2026.
Discounts are also available for horticulture and agriculture students and groups from the same organisation, encouraging wider participation.
Booking can be completed through the official WildFlowers Australia website, where full details of the program and associated events are also available. Early registration is recommended to take advantage of the best prices and secure your place at this important industry event.
