Brand with Purpose - Embedding sustainability into your brand

What to Expect

Discover how to embed sustainability into your brand through this engaging and interactive workshop designed for business owners and marketers. You'll explore how to connect your green initiatives with your mission and values, making your brand story more impactful and authentic.

Expect to participate in practical activities that help identify your target market's challenges and how your sustainability efforts can provide solutions. The session encourages collaboration, sharing ideas, and sparking new partnerships.

This workshop is led by Aleyx Ward, a seasoned marketing and storytelling expert with over 16 years of experience across various industries, ensuring you gain valuable insights and actionable strategies.

Activity Details

This half-day workshop runs from 09:00 to 12:00 on Friday, 12 September 2025, at the Frankston Social Enterprise Hub. Morning tea will be provided to keep you refreshed and energized.

You will learn how to integrate your sustainability story into your broader brand narrative and develop strategies for sharing this story across different marketing channels. The session is free but has limited spots, so early registration is recommended.

The workshop is ideal for business owners and marketing professionals looking to enhance their brand's purpose and sustainability message.

Location and Access

The event takes place at the Frankston Social Enterprise Hub, located in Chisholm Institute Building B, Fletcher Rd, Frankston, 3199.

The venue is accessible and situated within the Frankston area, making it convenient for local attendees. Parking and public transport options are available nearby.

Maps and additional location details can be found on the Frankston City Council website to assist with your planning.

Important Information

This workshop is free of charge but requires prior registration due to limited availability. Morning tea will be provided to attendees.

Participants should come prepared to engage in interactive sessions and bring any questions or ideas related to sustainability and branding.

The presenter, Aleyx Ward, brings extensive expertise in storytelling and marketing, ensuring a valuable learning experience.

Booking and Prices

Attendance is free, but spots are limited, so booking in advance is essential. To reserve your place, contact Olivia Scott-Dinham via email or phone as provided.

Early registration is encouraged to secure your spot and avoid disappointment.

For more information and to register, visit the Frankston City Council website or contact the event organizer directly.